THE PERFECT FIT
beyond reports on the arrival of menswear fashion house Joshua Adams to Ilkley and discovers how the award-winning store is now delivering an exciting new range of casual and formal clothing for the discerning gentleman.
With a core value of treating each individual customer as ‘someone special’ it is no wonder the five-star reviews pour in for Joshua Adams every day, as do the repeat customers.
By offering refined style and plentiful advice, Joshua Adams’ customers feel a visit to the store is an experience to be enjoyed. The focus of the business is to do business better – becoming more responsible, sustainable and digitally savvy, whilst providing customers with top-quality, beautifully designed clothing and the absolute best in customer service. The team live the values, which is mirrored in the satisfaction of customers.
Ever since it launched its first store in Cleckheaton in 2009, the team has had the pleasure of advising and styling tens of thousands of customers and is delighted to have opened its spacious new Ilkley branch on The Grove Promenade in March of this year.
Across the two stores, the business carries huge stock levels of ready-to-wear, hire-wear and casualwear while also providing made-to-measure appointments for those requiring a bespoke piece.
Their growth and understanding of the market and their target audience has even led to them launching their own ‘Joshua Adams’ label this year which is already proving hugely successful with a range of sizes from small to 6XL available.
The store prides itself on catering for everyone and an understanding that menswear is never a one-size fits all and welcomes all ages, shapes and sizes in the knowledge that clothing should reflect this alongside a customer’s personality.
In addition to their extensive range of well-known formal and casual brands including Ted Baker, House of Cavani, Marc Darcy, Mish Mash and Claudio Lugli, the business has also invested heavily in developing technology to manage wedding party orders ensuring a smooth process for the groom, his best-man, the ushers, page boys and other guests.
Tim O’Connor (pictured above) who manages the Ilkley store has two decades of experience in menswear retail and is keen for the store to become a ‘choice for life’ for every customer.
He said: “We are delighted to be providing the people of Ilkley and beyond an experience that thrives on customer service and are proud to be able to deliver such an extensive range of clothing.”
With everything from casual T-shirts to a suit for a special occasion, it is little wonder Joshua Adams has hit the ground running in Ilkley by creating an environment where you can browse at your leisure, pop in for a chat and get some sartorial advice, which has proved a much-needed arrival for the gentlemen of Ilkley.
Such has been their success, Joshua Adams was recently named Groomswear of the Year 2022 (Yorkshire and Humber) at the recent ‘I Do awards’ and was honoured to receive Finalist status in the ‘Independent Menswear of the Year’ category at the UK & Ireland Drapers Awards, where the winners will be announced at a ceremony in London in September.