Launched this autumn, just in time for Christmas, Norton & Townsend’s new line includes knitwear, casual shirts, gilets, and a selection of one-off caps — all designed to complement the label’s formal tailoring and tweeds. The result is a capsule wardrobe that covers every aspect of a gentleman’s life — from weekday refinement to weekend relaxation.

THE KNITWEAR EDIT

Anchoring the collection are Fisherman Jumpers, crafted in England using pure British wool and available in three rich, versatile hues. These rugged yet refined knits are perfect for cozy nights in or weekend walks through frosted fields.

The cable knit sweaters are another seasonal highlight — designed for layering and pairing perfectly with Norton & Townsend’s tailor-made gilets. These gilets, made from heavy moleskin with quilted linings and discreet branding, strike the balance between utility and understated luxury.

For those seeking effortless versatility, the merino wool polo in burgundy is an undisputed autumn essential. Classic, adaptable, and supremely comfortable, it transitions seamlessly from work to weekend — worn under a tweed jacket or simply with jeans for a relaxed, refined look.

LUXURY WITH EASE

The standout piece from the new range is the cashmere-blend zip hoodie — a study in casual luxury. Soft, understated, and finished with tonal embroidery, it pairs beautifully with the house’s bespoke flannel trousers. In particular, the chalk stripe grey flannel combination offers a quietly confident take on contemporary tailoring.

CASUAL REFINEMENT

To complete the collection, Norton & Townsend introduces two casual shirts — an ochre cord and an indigo chambray— both trimmed with Liberty print details and finished with statement buttons. A stylish contrast to the brand’s bespoke dress shirts, these pieces are made for layering: over a tee, under a gilet, or worn simply on their own.

THE FINISHING TOUCH

No look is complete without the perfect cap, and this season’s one-off tweed and baseball caps — each made individually in Yorkshire using British tweeds — offer a distinctive finishing touch that nods to craftsmanship and tradition.

FOR NOW & FOR GIFTING

The new collection is available in Norton & Townsend’s Ilkley shop and online, making it the ideal destination for Christmas shopping. Buy now, wear now — or gift the craftsmanship of British-made quality to someone special this season.

Follow @nortonandtownsend on Instagram for styling inspiration, behind-the-scenes craftsmanship, and a closer look at how these new pieces blend effortlessly into every gentleman’s wardrobe – from boardroom to countryside.

T: 0345 066 2030
114 Bolling Road, Ben Rhydding, Ilkley LS29 8PN
W: nortonandtownsend.co.uk